I’ve been working as a professional illustrator for a few years now and find that establishing trust with clients is crucial for creating custom pieces. Recently, I started using a mood board tool to help clients visualize the direction of their projects, and it has made a huge difference. Has anyone else found successful methods to build this kind of rapport with clients?
And it sounds like using mood boards has been a game-changer for you! I’ve found that sharing a preliminary style guide can also help clients understand the overall vision. Have you thought about incorporating some of your past projects to illustrate your unique style?